US-market Alfas could be built in Mexico
Alfa Romeo is returning to the US market in about a year, offering the zooty 8C Competizione and 8C Spider atop a range of less spectacular offerings. While the top-end 8Cs will probably be Italian emigres, the 149 and 169 sedans could be put together in Mexico. Alfa doesn't have a hard and fast decision yet, and could pick another site, even one in North America. Moving the labor to Mexico for the volume sellers might prove to be a wise move on Alfa's part.
The dollar continues to take a beating, pushing up the cost of European items on US sales markets, and building somewhere else would sidestep some of those increased costs. Alfa is trying this idea in China, too, where Chery will assemble automobiles for that market. We're all for it if it gets the keys to some stylish Italians in our hands while holding the prices down. The quality can't be any worse than it was in the bad old days that led to the notorious reputation for unreliability that afflicted Italian marques. Besides, those shop queens were so joyous to drive, they made suckers out of all of us, and we'd do it again, given the chance.
© Source: autoblog
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